Whisky Frames promise to prove Dragons wrong

2017 Great British Entrepreneur Awards winners, Kristen and Ross Hunter have promised to ‘prove the Dragons wrong’ after their appearance on the BBC’s Dragons’ Den this past Sunday.

The husband and wife duo, who run Whisky Frames, pitched for a £50,000 investment from the Dragons in their business that repurposes old whisky barrels for rustic photo frames. Kristen won the Start-Up Entrepreneur of the Year category for Scotland & Northern Ireland in 2017, before the pair came runner-up in the Family Business category in 2018.

The Dragons praised both Kristen and Ross and the product itself, but questioned it as a scalable investment. Ross stressed that a niche product can still be extremely successful, while Kristen said: “I think we are absolutely going to prove them wrong.

“We were the first to go in so we were really quite nervous. There were some nerve-wracking points, but we had a really good conversation with them and it was a very exciting day.”

It may not have been for the Dragons’ but we love it! Keep going Kristen and Ross!

They’re not the first Great British Entrepreneur Awards finalists to have appeared in front of the Dragons. Last year, founder of DrivenMedia, Ed Hollands, secured a £30,000 investment for a 20% stake from Jenny Campbell.