Writing an awards entry can be daunting. Where do you start? What should you include? How should you present the entry? Here are our top 10 tips on writing a successful awards entry:
- Read the question – What information are you being asked for? If the question is specific, make sure you answer those points.
- Work out your key points and make sure your key points are obvious – What do you want your judges to know about? How are you going to show them they are the key points?
- Be precise – Don’t use up precious words from your word count when you don’t need to.
- Check your spelling and grammar – Grammar police are lurking amongst our judges. Using an incorrect there, their or they’re, or having rogue apostrophes, could result in fewer points.
- Re-read your entry and get a colleague to proof too – Check for errors and that the sentences make sense. Then ask someone else to proof. A fresh pair of eyes may spot something missing, or something that isn’t needed in the entry.
- Keep to the word count – Going over is an easy way to instantly lose points.
- Evidence base everything you state – You cannot just state that you have achieved something, you must prove your statement, whether with facts and figures or a even testimonial.
- Understand the category you are entering and tailor your information to suit.
- Think about your presentation – The judges have to read countless entries. Make sure yours stands out and is easy to read.
- Finally, remember that these awards focus on the entrepreneur and their story – While the business is intrinsically linked and details must be given, the main focus should be on the individual.