Building a brand: Narrative to visualisation

In this free session, Great British Entrepreneur Awards head of content Jonathan Davies spoke with Faraz Aghaei, co-founder and creative director of The Clerkenwell Brothers to discuss why branding is so important.

This session offered top tips on building a brand narrative, how to set a brilliant brief when developing a brand and looked into the journey from brand narrative to visualisation.

Faraz indentified what makes a good brand ID and what doesn’t, how you can develop a brand world beyond a corporate ID and what your next steps need to be once the brand is complete.

Check out the full schedule to find out about upcoming Lightbulb Sessions.

The Great British Entrepreneur Awards applications close in: