Great British & Northern Irish Entrepreneur Awards Announces Pearson Business School as Education Partner for London, South East and East of England

Pearson Business School has been named as the Great British & Northern Irish Entrepreneur Awards’ education partner for the London, South East and East of England regions.

As a FTSE 100 company immersed in industry, Pearson Business School is transforming higher education. Full-time degree students are offered guaranteed internships, providing them with real-world experience during their studies.

Its students are enterprising and entrepreneurial, with many having launched their own businesses through the School’s in-house incubator, while others have gone on to work for global brands such as Unilever, L’Oreal, Sony Pictures, WPP, Lloyds of London and IBM.

Pearson Business School joins the Great British & Northern Irish Entrepreneur Awards as it embarks on its sixth year, acknowledging and celebrating the hard work and inspiring stories of British entrepreneurs and businesses in Great Britain.

The Awards have celebrated some outstanding entrepreneurs who have gone on to become household names, including: Julie Deane OBE of Cambridge Satchel Company, James Watt of BrewDog, Shaun Pulfrey of Tangle Teezer, and most recently, Hannah & Sophie Pycroft of Spectrum Collections.

With continued support, the 2018 programme will see the awards held in five cities – Birmingham, Cardiff, Edinburgh, London and Manchester.

Co-Founder of the Awards, Francesca James, said: “We’re delighted to be working with Pearson Business School as our education partner for London, South East and East of England.

“It is bringing something unique to higher education, providing real-world experience and academic learning. Some entrepreneurs lament the impact higher education has on enterprising aspirations, but this approach allows students to benefit from the best of both worlds.”

Will Holt, dean at Pearson Business School, said: “At Pearson Business School we actively champion innovation and entrepreneurship. We understand the challenges and risks involved in starting a new business; for that reason we support our enterprising students to transform their ideas into realities by giving them every opportunity to develop a strong foundation for their future and to think outside the box.

“We’ve delivered on that promise by launching a Business Incubator Programme, where an edtech startup moved into our campus in Holborn, in central London.  The initiative has been beneficial for the startup, in addition to our staff and students. Having a startup located within the heart of Pearson Business School has enabled the sharing of networks, market research and the opportunity to offer support and advice for all concerned.  In turn, this has established an environment that shapes entrepreneurial mindsets and has created a community to share advice. It has given our students the opportunity to learn directly from them about what life is really like as an entrepreneur and the reality of life in a startup too.

“Not only have our students learnt more about entrepreneurship, our business incubator also has the opportunity to gain direct feedback from students, so ideas and innovation are nurtured and are able to flourish.  That’s why we’re proud to sponsor the Great British & Northern Irish Entrepreneur Awards – the awards are a celebration of the stories behind the people who are using their ideas to shape a more competitive and innovative Great Britain – what could be better than that?”