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Building a global brand in a Brexit world


 In this free session, the Great British Entrepreneur Awards speaks with UK London Export Champion and founder of Dr.PAWPAW, Johnny Paterson to discuss how to grow your business around the world.

Johnny discusses the importance of creating one brand and one feel across the globe, and how you can support partners around the world to provide them with the tools they need to grow. He also offers tips on how the best solution to growing your business is about seeking external help from experts rather than trying to do everything yourself.

This session explores how you can grow your sales around the world and grow brand awareness in each territory, particularly in the context of a post-Brexit world. Johnny touches upon how you can lead your business to blueprint success by embracing international social channels to show the brand in the best possible way for each consumer.