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Francesca James

Francesca is the founder of the Great British Entrepreneur Awards and community. With a background in publishing and events, Francesca ia passionate about telling the stories of entrepreneurs in an effort to support and champion their endeavours.

Short video is ‘charging a revolution’ in brand advertising

The short video which is often produced using a smartphone and TikTok for a low budget is transforming traditional advertising and PR, suggest media experts who recently participated in an online roundtable. But traditional advertising is not dead. If Mark Twain was alive today and working in PR and advertising, he might have said of …

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HealthTech entrepreneurs say Covid-19 ‘changing HealthTech forever’

Covid-19 is changing UK HealthTech forever, according to founders of UK healthcare  start-ups at a recent online round table organised by the Great British Entrepreneur Awards and haysmacintyre. “Who are these 5%?” asked Jon Dawson, from the creative, media and tech team at accountants and tax advisors, haysmacintyre. He was chairing an online discussion between startup founders and other experts …

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Sustainable fashion needs to foster trust and transparency with a good dollop of collaboration thrown-in

For it to flourish sooner rather than later, sustainable fashion needs engagement with the consumer which in turns requires trust and transparency with collaboration. At least that seems to have been the consensus at a recent webinar co-hosted by haysmacintyre and the Great British Entrepreneur Awards. “Sustainability is something we have been talking about for a long …

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Great British Entrepreneur Awards: Virtual Regional Final 2020, just 9 days away!

On September 23rd, we’re bringing together 400+ regional finalists, our brilliant judges, media representatives and the organisations most passionate about supporting Great British Entrepreneurs for an online celebration of entrepreneurship like no other. Hosted by the wonderful Oli Barrett and Wynne Evans – with special guests throughout, this will be an evening full to the brim with celebration and …

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