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15 family business entrepreneurs to watch in 2020

Family businesses have sometimes been considered incompatible with entrepreneurship because they are usually tradition-bound and multi-generational. However, for family firms to continually prosper, they need to ensure that they pass on the entrepreneurial mindset and capabilities to create new streams of wealth across future generations.

Along with our partners Starling Bank, the Great British Entrepreneur Awards prides itself on supporting exciting entrepreneurs making waves in the UK.

Here are our 15 family business entrepreneurs to watch in 2020.


Jacqui, Hollie & Amelia Brooks – Audenza

Jacqui, Hollie & Amelia Brooks are the mother and daughters trio behind Audenza, an award-winning homeware boutique which sells quirky furniture, art and decorative pieces designed with the purpose of adding ‘edge, style and interest to people’s homes’. Its accompanying interiors and lifestyle blog is popular with customers, offering expert advice for styling and inspiration.


Harriet Hastings & Stevie Congdon – Biscuiteers

Harriet Hastings and Stevie Congdon are the husband and wife founders of Biscuiteers, a stylish and personalised gifting solution under the ethos of ‘why send flowers when you can send Biscuiteers?’. Every single biscuit is made by hand from start to finish, meaning every single biscuit is unique.


Arminder & Gurminder Dhillon – Boot Buddy

Arminder and Gurminder Dhillon are the founders of Boot Buddy, a portable device used to clean sports footwear quickly and easily, even removing the most stubborn of dirt. Inspired by their childhood bringing mud into their house, the product uses less than 300ml of water and increases the longevity of footwear.


Rupert Smith & Marita Lietz – Bubble&

Rupert Smith and Marita Lietz are the founders of Bubble&, a restaurant residency centred on the traditional English dish bubble and speak. Winners of two Great Taste Awards, they are also the stars of BBC’s Million Pound Menu and are currently serving their bubbles at the newly named Bubble& Cafe Bar at Hawkyns Restaurant in Amersham.


Ben & Rebecca Reynolds – Carousel Lights

Ben and Rebecca Reynolds are the brother and sister founders of Carousel Lights, a neon lighting company that offers bespoke creations to customers of all shapes and sizes. The UK’s only official “Cool Brand” for lighting, Carousel Lights has worked with the likes of Nike, BBC, Dua Lipa, Topshop, Facebook, Selfridges, Harvey Nichols and more.


Kevin & Elizabeth Cole – Cole & Co

Kevin and Elizabeth Cole are the husband and wife team behind Cole & Co, a luxury range of original, fragrant products such as candles and soaps, which have contributed to the company being recognised as a household Welsh brand. Their three children are involved in the business in varying capacities; their daughter Hannah has committed her future to it, while her partner Ian works as the company’s designer.


Wally & Debbie Fry – Fry Family Food

Wally Fry is the founder of Fry Family Food, a nutritious plant-based food company that crafts meals to look, taste and feel like meat. His wife, and inspiration for the business, Debbie joined soon after launch. With vegetarianism more popular than ever before, Wally still measures success by the number of animals saved by eating a Fry Family Food meal.


Naynesh, Jake & Neeyantee Karia – Jake and Nayns

Brothers Naynesh and Jake Karia are the founders of Jake and Nayns, a convenient snack company that harnesses the vibrance of taste, appearance and smell of street food. They were soon joined in running the business by Jake’s wife Neeyantee. Jake and Nayns sells in stores right across the UK, bringing its tasty filled naans to the nation.


Piers Buck & Taslim Ho – Little Freddie

Piers Buck and wife Taslim Ho are the founders of Little Freddie, a food brand that promises “nothing but the best” baby and toddler food. After finding baby foods didn’t meet what they wanted for their son Freddie, the pair set out to create an alternative that is ‘always organic, always nutritious and always delicious’.


Dan Marsden & Melanie Paradise – Lounge Underwear

Dan Marsden and Melanie Paradise are the couple behind Lounge, a lingerie and loungewear brand started from their… well, lounge. Dan and Melanie wanted to create a brand that offered comfortable underwear without compromising on sex appeal.


Alex & Tiff Burns – LuckyTrip

Alex and Tiff Burns are the brothers behind LuckyTrip, a travel app backed by Lastminute.com founder Brent Hoberman. LuckyTrip allows users to set their budget and leaves the destination up to the app. It uses the cheapest flights from Skyscanner and the best place to stay from Booking.com, backed up by activities handpicked by the team.


Thom & James Elliot – Pizza Pilgrims

Brothers Thom and James Elliot are the founders of Pizza Pilgrims, which serves slow-proved Neapolitan pizza in its 12 pizzerias and at events across the UK. Knowing next to nothing about pizza, they were inspired during a pilgrimage across Italy to bring back the ‘real thing’ to the UK.


Sam Feller & Laura Jackson – Popcorn Shed

Created by cousins Sam Feller and Laura Jackson in their garden shed, Popcorn Shed is the UK’s first super-premium gourmet popcorn brand. Passionate about the snack for any social situation, they give “fantastic texture” with chunks of nuts, chocolate and dried fruit to maximise taste and the ‘mouth feel’.


Hannah, Cleo & Kitty Sadler – Snugburys

Sisters Hannah, Cleo and Kitty are the directors of Snugburys, a luxury ice cream shop based at their family farm in Cheshire. Launched in 1986 by their parents, Snugburys offers a range of more than 55 flavours and has become a much-loved name in the north west.


Angela Morris & Keith Spilsbury – The Wool Packaging Company

Angela Morris is the founder of The Wool Packaging Company and creator of Woolcool, a wool-based superior insulated packaging for temperature-sensitive goods. With husband Keith and daughters Josie and Jessica on board as directors, Woolcool is used to transport pharmaceuticals and foods with clients including Unilever, innocent drinks, Fortnum & Mason, Gousto and John Lewis. 


Register your interest for the 2020 Great British Entrepreneur Awards here.